With cannabis legal in Canada and ten US states and medical marijuana legal in 33, now is the time to assess where we are in cannabis culture. For that, look no further than Instagram. With the cannabis industry banned from traditional avenues for advertising, Instagram has become the place to help break the stigma around the plant, while promoting education and brand awareness. A number of influencers have taken the spotlight on social media, helping to lead the conversation into future. By linking the plant to all aspects of society — fashion, parenting, health, sex, technology, and so forth — potstars of the 'Gram are re-shaping the image of cannabis.
Better known as "The Little Beast" on Instagram, Aaliyah is spreading the good word about cannabis education and feminism.
Whether you've seen him spitting jokes at the Hollywood "S.H.I.T. Show" or dining on high delicacies on Bong Appetit, Abdullah has done his part to steer cannabis culture into the mainstream.
Your go-to for everything cannabis in LA. Alice knows not only the best brands and events, but she does her part to help raise awareness about important issues in the space, such as cannabis hyperemesis syndrome.
A self-described "part-time foodie, full-time cannabis enthusiast," Ashlee's content is both informative and entertaining.
Also known as the "Cannasexual" — which refers to anyone who consciously incorporates cannabis into their sex life — Ashley is destigmatizing the conversation around cannabis, sex, and body positivity.
This Seattle-based Instagram queen is defining what it means to be a cannabis influencer.
The founder of agency Limone Creative, Bianca is one of the leading trendsetters in the cannabis women's movement, and the CBD industry.
"Rep the leaf," with the ultimate, cannabis-inspired jewelry.
This "man with a female past" is a cannabis and human rights educator and activist.
Run by video journalist Brooke Burgstahler, Budding Mind advocates for cannabis, offering educational tidbits about health and wellness.
Known as the Cannabis Sensuality Coach, Carli Jo is raising awareness about how to deepen sexual intimacy with tantra and cannabis.
Known for her role as a comedian, Chelsea Handler doesn't shy away from discussing her love for cannabis.
As an epilepsy patient, cannabis has changed Chelsea's life. Now, through her documentary Separating the Strains, she's telling the world about it.
Derek Riedle, publisher of Civilized, is a leading force in today's North American cannabis culture, working to erase the stigma around cannabis consumers.
This contemporary smoke shop is ending the stigma around smoking pot by making the activity look more beautiful.
This UFC fighter ranked 13th in the world is also an avid cannabis advocate.
This educator and entrepreneur is teaching us the basics of cannabis science and other topics in the space.
This syndicate of sungrown, artisan cannabis farms is leading the way in providing education about sustainable cultivation.
Go here to see the cannabis plant up close in all her beauty.
This educational platform is shifting the conversation around cannabis and self care.
This 420-friendly couple is telling the stories of the modern cannabis industry.
This sisterhood of female growers from Humboldt is shifting the image of women in cannabis cultivation.
Everything you should know about regenerative cannabis farming, right here.
For women who consume cannabis. Period.
Molly Peckler, the brain behind Highly Devoted, is a matchmaker extraordinaire, helping 420-friendly singles find love.
This "international epileptic stoner" is changing how we think of cannabis medicine, parenthood, and entrepreneurship.
The "Chief Cannabis Evangelist" at Eaze and former producer of Bong Appetit, Pinsky was also dubbed the "King of Mainstream Marijuana."
Keira's page "Cannabis and Parenthood" helps answer questions about what it's like to be a parent, and a cannabis consumer.
Thanks to these unprecedented trendsetters from Portland, cannabis is not just a stylish accessory, but a fashion statement.
Epitomizing what it means to be a cannabis QUEEN, in all her glory.
The Los Angeles Patients and Caregivers Group is the city's oldest dispensary, established in 2004. Follow along to see how LAPCG is progressing along with the times.
By combining cannabis and yoga, Hannah Mason is giving new dimension to our conception of wellness.
This medicine woman, artist, and activist is transforming cannabis culture through music, events, and education.
With something to say about every form of cannabis, Mia is defining what it means to be a cannabis influencer.
Host of the Weed + Grub podcast, Mike has written for Emmy-nominated HBO show Night of Too Many Stars and has also hosted the Civilized show First High.
This hemp entrepreneur is the producer of NoCo expo, and has done his part to help the industry evolve.
"Your Mama's Guide to Cannabis," Mother Indica is a holistic nutritionist and cannabis educator.
Smoking pot never looked so beautiful.
If rolling a joint in Laurel Canyon could be virtually distilled into an Instagram account, Old Pal is it.
POC Mag celebrates people of color — in cannabis. This industry needs more of that.
Founder of Grasslands Agency and the Cannabist, and now host of the Cannabis and Main podcast, Ricardo has been an unbeatable force in cannabis media.
The founder and CEO of Puffco, Roger is creating culture and community around his devices.
A comedian and writer, Sara interviews other comedians, musicians, and artists about cannabis, food, fashion, and comedy on her podcast Shenk.
This digital collage artist is transforming the way we look at cannabis, literally, using female figures superimposed against the cannabis bud.
Filmmaker and WeedTuber Stoned Tim uses cannabis as part of his creative process.
A couple that gets high together stays together? Learn how these two are incorporating cannabis into their relationship.
Your go to for the feminist, cannabis experience.
"High" dining never tasted, or looked, this good.
This group of womxn in weed is working to end sexism in the cannabis industry.
Jokes and weed. Enough said.
This PR whizz is doing her part to promote the best players in the game.
For cannabis enthusiasts, by cannabis enthusiasts, here's the cannabis education we all wish we had.