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Smoke The Weed, Launch The Brand: Snoop's New Lifestyle Site

Snoop Dogg has stamped his ever-changing name to merchandise ranging from socks to pimp sunglasses and fancy-looking vaporizers - and now, the rapper and weed mogul, in partnership with entrepreneur Ted Chung, is launching his own lifestyle website. The focus? His fave topic, of course: marijuana, or Merry Jane, as Snoop is styling the slang these days.
He's clearly been into this whole weed thing for a while, though.

Some of the planned content for A cannabis-themed cooking show, a series of celeb interviews titled "Deflowered," and a Leafly-style database of cannabis strains.

The site doesn't go live until October, but you can apply to be one of the 420 users currently being granted access to the beta version every day.


There are so many strains of marijuana available it can be nearly impossible to figure out which one is right for you. And sure, a knowledgeable budtender could point you in the right direction, but we think we've figured out a better method for choosing a marijuana strain. Take our quiz below to find out which cannabis strain is your true soulmate.

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