Russell Simmons is an entrepreneur, producer, and author known for founding the hip-hop music label Def Jam Recordings. In 1977, after hearing Charles Gallery perform, Simmons knew he would work in hip hop, “"Hearing Cheeba in '77 made me feel like I had just witnessed the invention of the wheel.” Shortly after, Simmons founded Def Jam in 1983 with Rick Rubin, and they released their first single for T La Rock & Jazzy Jay’s “It’s Yours”, then LL Cool J’s “I Need a Beat”, which lead them to a deal with CBS Records the following year. Now Def Jam is currently home to Justin Bieber, Kanye West, Big Sean, Alessia Cara and 2 Chainz, among other musicians under the new leadership of Paul Rosenberg.
Now, Simmons just celebrated his 60th birthday, where he had a number of cannabis companies sponsor the party. These cannabis guests included Humboldt, Med Men, and Papa & Barkley tinctures among other brands. When asked about his cannabis use, Simmons certainly supports the industry, “Students love, you know the CBD oils, and I sleep because of CBD oil. CBD oil with a little bit of THC, lights out. It’s fantastic for me. Good rest is very important right, I sleep like a baby because of it.” So we’d like to wish you a very happy birthday, Russell Simmons.