If you have cable and a pulse, you're familiar with pharmaceutical ads. You know the type: an actor conveys pain and discomfort - until a miracle drug allows them to enjoy life. Then a long list of increasingly dire side effects is read out while our hero enjoys yoga, or horseback riding, or something of that ilk.
The minds behind cannabis delivery service Briteside have definitely seen their fair share of drug ads, and they've made a brilliant parody to advertise their service. Big Pharma stands to lose $4 billion a year if medical marijuana is legalized across the US - here's hoping we see more cannabis ads like this during commercial breaks.
Check it out above.